ABOUT ADWA VICTORY MICROFINANCE
Welcome to ADWA VICTORY MICROFINANCE, where financial empowerment meets historical pride. Inspired by the monumental “Adwa Victory” and its significance in Ethiopian history, we provide inclusive financial services tailored to the needs of the armed forces community. Our mission is to foster financial security, promote savings culture, and empower our brave army members to participate in business ventures. With a commitment to service, integrity, and national values, we prioritize the well-being of military personnel and their families. Join us on this journey of financial independence and honor the legacy of Adwa Victory.
In order to promote financial inclusion and enhance access to financial services for the members of the Ethiopian Army, the Ethiopian Army Foundation and army enterprises have taken the initiative to establish a microfinance institution known as “Adwa Victory Microfinance Institution Share Company.
The name “Adwa Victory” has been chosen in honor of the historic “Adwa Victory” which holds great significance in Ethiopian history. Celebrated on 2nd March every year, the Adwa Victory Day commemorates Ethiopia’s triumphant victory against Italy’s colonization efforts during the Battle of Adwa in 1896. This momentous victory is a source of pride for the Ethiopian Army, who pay tribute to the brave members of their forces during the celebrations. The Adwa Victory Day is deeply connected to the symbol of Pan-Africanism and represents the aspirations of the black community. At ADWA VICTORY MICROFINANCE, we strive to embody the spirit of resilience, unity, and progress that the Adwa Victory represents.
Why choose us
At Adwa Victory, we go beyond the role of a typical microfinance institution. We are a team of dedicated professionals who are committed to providing you with timely financial support and comprehensive services. Whether you need assistance with deposit mobilization, credit services, emergency loans, fund management, transfer services, or payment services, we’ve got you covered. Our 100% Ethiopian-owned organization is inclusive, trusted, and professional, making us the reliable choice for all your financial needs. Choose Adwa Victory for a simple and professional experience that truly empowers you.
OUR VISION
ADWA VICTORY MICROFINANCE is committed to providing financial services to the armed forces and their families. Our vision is to ensure the availability of these essential services to those who have dedicated their lives to protecting our country. With our expertise in the field, we aim to support and empower our military personnel, veterans, and their families by offering tailored financial solutions and maintaining the highest ethical standards.
OUR MISSION
ADWA VICTORY MICROFINANCE is dedicated to enhancing the financial well-being of the Ethiopian Armed Forces community through strategic collaborations and the promotion of financial products, services, and education. With a focus on aligning our financial solutions with the unique needs of the Ethiopian Armed Forces community, we aim to foster a culture of savings, instill optimism, and empower our military personnel to engage in entrepreneurial endeavors and invest in sectors that generate significant employment opportunities.
OUR VALUES
Putting clients at the forefront, we prioritize exceptional service, unwavering integrity, and upholding national values. We serve with compassion, giving paramount importance to our military personnel. We proudly affirm our commitment to promoting financial well-being and prosperity for our armed forces, veterans, and their loved ones. We wholeheartedly embrace and celebrate diversity and inclusion in every community we are part of.
ሎጎ እና መግለጫው
ሥያሜ
አድዋ ድል የሚለው ስያሜ የተወሰደው የኢትዮጵያውያን ድል እንዲሁም የመላው የጥቁር አፍሪካውያን ድል ከሆነው የአድዋ ድል መታሰቢያ ነው፡፡ ይህውም ልክ በአድዋ ድል ኢትዮጵያውያን ሀይላቸውን ከየአቅጣጫው አሰባስበው ወራሪዎችን ድል እነደነሱ አድዋ ድል ማይክሮ ፋይናንስ አ.ማ ከኢትዮጲያውያን ኪስ ውስጥ ተበታትና ያለችውን ጥቂት ገንዘብ በማሳባሰብ እና ካፒታል በመፍጠር ድህነት ድል ለማድረግ የሚተጋ መሆኑን ያመላክታል፡፡
ቀለማት
በሎጎው ውስጥ የተመለከቱት ቀለማት በዋናነት ሁለት ሲሁኑ የመጀመሪያው ሰማያዊ ቀለም ታማኚነትን እና ዘላቂነትን፤የሀሳብ ስንቅን እና ፈጣሪነትን (ኢኖቨሽንን) ይወክላል፡፡ ሁለተኛው ወርቃማው ቀለም ሲሆን ይህም ስኬትን፤ አሸናፊነትን፤ እምቅ ሀብትን እና ውቤትን ያመላክታል፡፡ አድዋ ድል ይህንን የኢትዮጵያን እምቅ ሀብት ለመጠቀም በተናጥል እና በትናንሽ መጠን ተበታትኖ ያለውን ገንዘብ በማሰባሰብ ካፒታል በመፍጠር ድህነትን ድል ለማደረግ ተግቶ ይሰራል፡፡
ምልክቶች
በሎጎው ውስጥ የተመለከቱት ሶስት ምልክቶች ናቸው፡፡ የመጀመሪያው ምስል በሰማያዊ ቀለም የተወከለው ምስል ሲሆን የእንግልኛውን ፊደል ካፒታል ኤ (A) ን ይወክላል፡፡ ይህውም ከእንግሊዘኛ “Adwa Victory” ከመጀመሪያውን ቃል ከመጀመሪያው ፊደል የተወሰደ ነው፡፡ ሁለተኛው ምስል በወርቃማ ቀለም የተቀባ ሲሆን ይህውም ከእንግሊዘኛ “Adwa Victory” ሁለተኛው ቃል ከመጀመሪያው ፊደል የተወሰደ ነው፡፡ ሶስተኛው ምስል ጋሻ ሲሆን ይህ ምሰል ጥላን፤ አቃፊነትን፤ከለላን እና ጥበብን ይወክላል፡፡ አድዋ ድል ለብዙሀን ኢትዮጵያውያን ጥላና እና ከለላ በመሆን የሚያገልግል መሆኑን ያለውን ቁርጠኝነት ያሳያል፡፡
Logo and Description
Name
The name Adwa Victory is taken from the memory of Adwa Victory which is the victory of Ethiopians and all Africans in general. This indicates that, just like in Adwa Victory, where Ethiopians gathered their strength from all sides and defeated the invaders, Adwa Victory Microfinance is established as an effort to conquer poverty through capital creation which involves gathering the little money scattered in the pockets of Ethiopians.
Colors
The colors seen in the logo are mainly two, the first blue color represents loyalty, sustainability, creativity, and innovation. The second is the golden color, which represents success, victory, potential wealth, and beauty. To use this potential wealth of Ethiopia to overcome poverty, Adwa Victory Microfinance works hard to create capital by collecting the money that is scattered in small amounts.
Symbols
There are three symbols seen in the logo. The first image is the one represented in blue and represents the English letter capital A (A). This is derived from the first letter of the English word “Adwa Victory”. The second image is painted in gold, which is the second word from the first letter of the English word “Adwa Victory” represented with capital V. The third figure is a shield, and it represents shadow, resilience, protection, and wisdom. Adwa Victory shows its determination to serve as a shadow and protection for many Ethiopians.